What’s the best way to measure your company?

Eric Ries (Author, The Lean Startup)
The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

…three A’s of metrics: actionable, accessible, and auditable. Actionable metrics …When cause and effect is clearly understood, people are better able to learn from their actions. [Accessible]…make the reports as simple as possible so that everyone understands them.