What’s the best way to measure product usage?

Josh Elman (Partner at Greylock Partners)
The only metric that matters — Medium

I always ask the same question: How many people are really using your product? You need a metric that specifically answers this. It can be “x people did 3 searches in the past week”. Or “y people visited my site 9 times in the past month”. Or “z people made at least one purchase in the last 90 days. ” But whatever it is, it should be a signal that they are using their product in the way you expected and that they use it enough so that you believe… (read more)