What’s the best way to find product market fit?

Fred Wilson (Co-Founder and Partner at Union Square Ventures)
The Grind vs The Pivot – AVC

Everyone knows what a pivot is. You launch something, it fails to get product market fit, so you change direction and launch something different. But there is another approach to finding product market fit and I call it the “Grind.” The Grind is when you launch something, it fails to get product market fit, and you grind on it, week after week, month after month, year after year, until it does. Usually the entrepreneur who chooses The Grind is ob… (read more)