What’s the best way to do cold calling?

Jane Porter (Jane Porter is a freelance writer and editor based in Brooklyn, NY. janeroseporter.com)
Seven Secrets to Cold Calling Success

Get Information Before You Give It. You should ask lots of questions during the call rather than immediately try to sell your product or service. Learn about your prospect’s business needs first, so you can more effectively tailor your pitch.

What’s the best way to do cold calling?

Jane Porter (Jane Porter is a freelance writer and editor based in Brooklyn, NY. janeroseporter.com)
Seven Secrets to Cold Calling Success

Plan Ahead. Who will you be calling? When will you be placing your calls? These are questions you should answer the day before you make the calls.

Jane Porter (Jane Porter is a freelance writer and editor based in Brooklyn, NY. janeroseporter.com)
Seven Secrets to Cold Calling Success

Seek Out a Personal Connection. You should try to find a personal connection with your prospects… the same alma mater or… a past connection with the same company… [or] a common interest.

Jane Porter (Jane Porter is a freelance writer and editor based in Brooklyn, NY. janeroseporter.com)
Seven Secrets to Cold Calling Success

Get Information Before You Give It. You should ask lots of questions during the call rather than immediately try to sell your product or service. Learn about your prospect’s business needs first, so you can more effectively tailor your pitch.

Jane Porter (Jane Porter is a freelance writer and editor based in Brooklyn, NY. janeroseporter.com)
Seven Secrets to Cold Calling Success

Get Out of Your Chair and in Front of a Mirror. A mirror will make you smile and smiling will make you more confident. [Also] standing up when making calls.

Jane Porter (Jane Porter is a freelance writer and editor based in Brooklyn, NY. janeroseporter.com)
Seven Secrets to Cold Calling Success

Use Referrals in Your Voice Mail Message. More often than not, you’ll be reaching voice mail… Try to find a common connection you can mention in the message you leave…